Improved segmentation

We’ve upgraded how you segment customers and products, making it easier—and now nicer to work with.

You can now:

Use different time ranges within the same segment
– e.g. Top 10% customers by spend in the last 12 months AND 0 orders in the last 30 days
Combine multiple behavioral, marketing, and inventory filters
– e.g. Marketing spend bottom 30% last week AND top 10% last 30 days AND inventory > 0

This unlocks smarter strategies like identifying valuable customers who haven’t purchased recently, or targeting products with high marketing investment that are still in stock.

Segmentations are more powerful, flexible, and designed to support next-level actions across marketing, inventory and retention.