We’ve been where you are

As experienced e-commerce pioneers ourselves, we founded Dema because we recognized the need to go deeper and make a meaningful difference for brands.

We’ve now built a commerce intelligence platform that delivers deep insights to ignite the entire industry. We believe that brands need a better way to make decisions to improve business outcomes.

The metrics that truly matter are unreachable for most companies. Unlocking the full scope of your data requires vast resources and a skilled workforce, typically reserved for the industry’s giants. We aim to level that playing field and help create the future iconic brands.

Marcus Tagesson, Henrik Hoffman, and David Feldell founded Dema in 2022 to make great analytics available for all.

We’re developing our platform with a diverse and dedicated team of 30+ engineers and growth experts. Inside and out, we believe relationships are the key to our success.

At Dema, every client is an extension of our team. And every collaboration is an opportunity — empowering our clients to innovate and improve their businesses, while simultaneously strengthening and advancing our platform.