See how every channel, touchpoint, and dollar drives results.
Data-driven attribution built for ecommerce
Trusted by ecom teams at Europe's leading companies
Trusted by ecom teams at Europe's leading companies
Understand what truly drives conversions
Go beyond basic models with AI-powered attribution.

Invest where it matters most with AI powered attribution
Dema’s AI-driven attribution reveals how your marketing channels and customer touchpoints interact, clearly indicating where to invest your budget for maximum return. Say goodbye to guesswork and hello to strategic clarity.
Clearly see how each marketing channel contributes to your success
AI-powered insights that pinpoint optimal budget allocation
Maximize your marketing ROI through precise investments
Achieve clarity and confidence in every budgeting decision
Spend wisely, grow faster
AI-powered attribution that guides you to smarter marketing decisions and ensuring every dollar counts.

Handle incomplete data with flexible tracking and precise attribution
Dema automatically organizes and maps your traffic data, delivering precise attribution insights. And when UTM-tags are incomplete or inconsistent, there is more or less always a solution to the problem. Get accurate, actionable insights no matter how messy your data might be.
Automatic mapping and grouping of traffic sources
Accurate attribution despite incomplete or misused tags
Effortlessly clean up and clarify your marketing data
Trustworthy attribution even when data isn’t perfect
Clear insights from any data
Get accurate attribution effortlessly ensuring reliable insights and smarter budget decisions.

Unlock the future of attribution with unified measurement
Last-click and linear models miss critical insights. Dema’s Unified Measurement approach triangulates Multi-Touch Attribution, Incrementality Testing, and Marketing Mix Modeling (MMM) to deliver the full picture - driving clarity and empowering smarter decisions.
Combine attribution, incrementality, and MMM to achieve complete clarity
See beyond basic attribution to understand true marketing impact
Allocate budgets precisely to maximize return on investment
Understand cross-channel interactions and measure incremental lift
Move beyond basic attribution
Unified Measurement ensures you see every angle clearly so you can be sure that your budget decisions are never mislead again.
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Experience the difference our platform can make for your business